Friday, 11 January 2008

Our brochure...

Once we had been in business for a short while, we had built up a portfolio of jobs that we were able to show in a leaflet.

The leaflet took the form of an A4 tri-fold printed double sided. I designed it using InDesign and used Photoshop to adjust the images. We used the technique of asking several questions - "Who are we?", "What do we do?" and "Why use us?" to prompt people to read the information we wanted to present.

In keeping with our corporate identity - sounds a grand term when used to describe a very small business, but that is how we view our logo - the designs were done on a black background with the bright text to lift the words from the page. We have found that many of our clients really like our style as they think it is sleek, professional and confident.

The leaflet was illustrated with images showing a variety of the services we offer - vehicle livery, banners, window graphics, signage and graphic design. We used testimonials from our current clients to get across the quality of our products and services and our customers satisfaction.

Brochure - A4 trifold, double sided

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