Project completed....

...and handed in to Patrick tonight.

I have just returned from presenting Patrick with half a rain forest's worth of papers and notes.

My PDP 5 / PDP 6 "Personal Branding" is now finito!!!!

Have fun, Patrick!

In house items....

My immediate thought when thinking about our personal branding was the items that our customer and the general public see - our vehicles, banners, press adverts, business cards, promotional items such as the banner stand, stickers on CD's and DVD's etc.

But we have some "in-house" items that carry our brand. We use job sheets, quotation forms and note paper that all have the Kramers roundel displayed. When we are on site discussing job details and referring to our paperwork, then our clients and their staff are further exposed to our branding.

Also,when on site, we wear polo shirts and fleeces which carry the roundel prominently. And our tool boxes are badged with our logo and telephone details.

Then, there are the invoices and quotations that we post or email out. Additionally, all of our emails carry our full contact details, the Kramers roundel and the "K-Man" icon form our cards.

Obviously, we have our website which is where many potential clients stop as their first port of call and which carries our branding. The website also provides them with samples and images from our portfolio.

New item....

I designed and had manufactured some resin domed badges to advertise Kramers Designs & Signs Limited. They are to be placed on vehicles that I letter.

Each badge measures 100mm x 60mm and is digitally printed onto self adhesive vinyl; they are full colour on black and a resin is then poured onto the cut out sticker. This then sets with a domed appearance. I ordered 100 at a cost of £1.50 each.